Media Relations Question: What’s the Best Way to Get in Touch with a Busy Reporter?

By Gerard Braud – The media are often difficult to get in touch with when you have something positive happening to your company, school, or organization, however, in a crisis, they are knocking at your door instantly.  Corporate communications and public relations professionals know how important it is to establish a good relationship with the media […]

What the Pros Advised: Should your company have a social media policy for employees?

By Gerard Braud – On Monday we asked for expert advice from corporate communications and public relations professionals. We posed the discussion question “Should companies have a social media policy for employees?” on our social media. Have you seen or heard of effective social media policies for employees? What were some of the positive or […]

Please weigh in: Should companies have a social media policy for employees?

By Gerard Braud – There is an abundance of human resource policies out there in the corporate world, but is your company or organization really covering the pressing issues that social media can raise? With today’s communications running at the speed of Twitter, your employees could present a reputation and revenue damaging crisis for your […]

Sharing Your Advice on Talking to a Spokesperson After a Bad Media Interview

By Gerard Braud –     One messed up media interview can negatively impact your organization’s reputation and revenue. So, how do you, as a public relations professional, address your spokesperson after they have made mistakes in their media interview? On Monday I asked corporate communicators and media relations professionals for their best advice for […]

What’s the Best Way to Talk to Your Spokesperson About Their Messed Up Media Interview?

By Gerard Braud –   Media interviews are not easy, especially when you put senior level executives, CEOs, and spokespeople in front of the camera who have not had proper media training. Today I am asking you, the BraudCast viewers and the Braud Communications blog readers, for your best advice for talking to a spokesperson after they […]

You Answered “Does the CEO Need to be the Spokesperson Each Time in a Crisis?”

By Gerard Braud – On Monday we posed this public relations discussion question, “Does the CEO need to be the spokesperson each time in a crisis?” Corporate communications and media relations professionals weighed in on this topic, sharing their opinions on our social media accounts. Today  I’m sharing their answers in my follow-up video, as well as my crisis […]

Please Share Your Thoughts: Does the CEO Need to be the Spokesperson Each Time in a Crisis?

By Gerard Braud – Does the CEO need to be the spokesperson each time in a crisis? Should they be the face of the company in each media interview or public statement? When should a media trained professional or public relations representative step in front of the camera? This week I am asking you for […]

Sharing Your Answers: What if Your Leadership Team Listens to Corporate Lawyers More Than the PR Team?

By Gerard Braud –   As a public relations professional, how do you make sure that your voice is heard? How do you ensure that senior level executives and CEOs value your expertise on media training and effective communications? On Tuesday we asked corporate communicators and PR professionals to weigh in on our weekly discussion question, “If […]

Maverick Media Training: 3 Secrets to Greater Media Interview Success

Gerard Braud media

By Gerard Braud (Editor’s note: You can learn more about this topic by attending Gerard Braud’s pre-conference session at the IABC World Conference in New Orleans. Register for only $250 today. “Rise to Perfection in Media Interviews” on Sunday, June 5, 2016 from 1:30–4:30 p.m.) Have you ever put a spokesperson through media training, only […]

What Should You Do if Your Leadership Team Listens to Corporate Lawyers More Than the PR Team?

By Gerard Braud –   This week we are asking public relations and corporate communications professionals, “If Your Leadership Team Listens to Corporate Lawyers More Than They Listen to the Public Relations Team How Do You Rectify That?” How do you ensure that you get a seat at the table?  How do you jump through the […]