Crisis Communication Leadership: Power of a Resignation

Julia Pierson

It is always a good thing in crisis management when the person at the top says, “The buck stops here,” and they are willing to resign because a significant crisis happened under their watch. Listen to my opinion with Radio Host Kate Delaney:   This does 2 things. From a public relations and crisis communications […]

NFL Crisis Sets Off Cynics

Nomoreblog

Don’t set me off. I’m a cynic. The NFL crisis and its flawed communications strategy continues to set off the cynic in me. A huge part of my crisis communications plan strategy and the crisis management advice provided to my clients is based upon understanding how to effectively communicate to the cynics. Sunday night the […]

The NFL’s Commitment to a One-Year Crisis: 7 Mistakes Causing the Crisis to Drag On

Goodellcrisisgerardbraud

By Gerard Braud What expert would advise their client to let a crisis drag on for one year? I suspect the answer is zero. But the NFL’s failure at crisis management and crisis communications essentially means that the punch Ray Rice threw on Valentine’s Day 2014 will have repercussions through February 14, 2015. Here is […]

NFL Crisis Lesson: 3 Steps to Good Ethics and Leadership in Crisis Management and Crisis Communications

NFL Commissioner Roger Goodell

By Gerard Braud Crisis management and crisis communications depend upon honesty and ethical leadership. The easiest way to define good, ethical behavior is to consider that your behavior and discussions in private should be the same as if the entire world were watching and listening. I suspect the NFL crisis is confounded by the same […]

3 Ways Your Brand Can Distance Itself from a Team, Athlete or Sport in Crisis

By Gerard Braud Brands live and die by sales. Sales associated with a star athlete or team are considered golden by many brands. But what happens in a crisis? What happens when the team loses? What happens when the player is disgraced? The NFL crisis and their failed crisis management and crisis communications should give […]

Smoke, Mirrors and Diversion Do Not Work as a Crisis Communications or Crisis Management Strategy

By Gerard Braud The NFL has appointed a panel of women to advise them on domestic abuse. Is this a viable crisis management strategy? Is it a viable crisis communication or crisis management strategy? Actually, it has made the crisis worse because it kicks the decision can down the road. It has also drawn criticism […]

Gerard Braud Shares NFL Crisis Communications Advice With Radio Host Kate Delaney of America Tonight and NBC Sports Radio

As the communication silence continues from the NFL, everyone wants to know when the crisis will end. Kate Delaney called Gerard Braud for his expert opinion on the crisis.

NFL Failed Crisis Management Amid Sponsor Pressure

By Gerard Braud The NFL’s failed crisis management is hitting them in the wallet. It is hitting teams hard, as players under suspicion of wrong-doing are singled out. It shows weakness of leadership to not manage a crisis properly from the beginning. It shows failure of leadership not to communicate a response properly from the […]

Failed Crisis Management Leadership Hits Multiple NFL Players and Teams

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By Gerard Braud The NFL crisis gets bigger in the absence of crisis management, crisis communications and good executive leadership. Adrian Peterson and a string of other players and teams are being swept up in the crisis because as the appointed leader of the NFL, Roger Goodell failed to make the right decisions at the […]

NFL Crisis Management and Crisis Communications Double Standard

Suspend Goodell - Gerard Braud NFL Crisis

By Gerard Braud   NFL Commissioner Roger Goodell missed a crisis management and crisis communications opportunity to end the Ray Rice crisis. Sunday should have been the day Roger Goodell announced to the world that he would be suspending himself for one year. It would have displayed leadership in a crisis. It would have been […]