When “It” Hits the Fan – Hurricane Season Readiness & Effective Communications

hurricane seasonBy Gerard Braud

Forecasters are watching for what might be the development of the first hurricane of 2015.  This happens just as the Louisiana Emergency Preparedness Association (LEPA) meets in Lake Charles, Louisiana, in advance of the official hurricane season.

I’m delivering the opening keynote presentation to LEPA emergency managers this morning as we look at how effective communications is changing. Emergency managers are being called upon to not only use all of their traditional crisis communications methods, but how to also incorporate social media and mobile technology.

Whether you are part of this group or not, you can take advantage of the lessons being shared using the resources below.

I’ve prepared two handouts for the group, which can be downloaded here:

Weathering the Storm

Leadership When “It” Hits the Fan

If you’d like to perfect your skills for creating effective videos to communicate with your audiences during a disaster, I encourage you to watch this 23 lesson tutorial.

Also, when a crisis strikes you you need to hold a fast news conference or issue a fast statement, I strongly recommended that people use my first critical statement as a fast alternative to writing a formal press release. To get a free download use the coupon code CRISISCOMPLAN when you select the item from my shopping cart.

 

Speak Your Mind

*